The future of marketing emphasizes the brand rather than any particular product. Long-term success is built on effective personal branding. Following are some of the best personal branding examples:
• Elon Musk. In the technology field there is possibly no name more well known than his. Whether it is electric cars, rockets or ambitious plans to settle Mars, Elon Musk is the first person that comes to mind.
• Bill Nye. The ‘science guy’ is as well known for his bow-ties and Dad jokes as he is for his passion for increasing awareness and appreciation for the way that science impacts every aspect of our lives.
• Tony Robbins. In the field of self-help, his charisma, enthusiasm and energy (as well as good looks) are familiar to millions of people who might otherwise not even have an interest in his self-empowerment gospel.